In development

The all-in-one system that turns business knowledge into a fully automated social media operation.

One expert-led workspace for businesses and social media professionals to capture business knowledge, plan organic and paid campaigns, choose how work is approved, automatically publish approved content to supported platforms and prove what is working.

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One connected strategy workflow

DiscoverCapture the real business knowledge.

Plan paid and organicSet the audience, message, channels and objectives.

Choose the controlsAgree the platforms, approval route and continuity rules.

Approve and publishAutomatically deliver approved work to supported platforms.

Keep movingUse approved continuity content when a review deadline is missed.

Built around the complete operation

The workflow layer between business knowledge and every platform.

Whether managing your own business presence or working across client accounts, keep expertise and business knowledge at the centre while the workspace removes repeated discovery, scattered approvals, manual scheduling and uncertain communication.

Build the knowledge properly

Capture the business's real offer, evidence, audience, voice, restrictions and ambitions once.

Turn knowledge into strategy

Connect every paid and organic activity to a defined objective, audience, message and next action.

Choose how work is controlled

Agree the platforms, service level, approval method, publishing rules and continuity controls.

Manage the operation clearly

See what is being drafted, reviewed, approved, scheduled, published and measured across every workspace.

Choice without workflow chaos

Fit the workspace around the way social media is already managed.

Every business can have a different mix of platforms, paid and organic activity, content frequency and approval control—without forcing a different process for every account or campaign.

Choose the channels

Build the operation around the platforms, formats and publishing frequency that suit the business.

Choose the approval level

Approve individual posts, weekly packs or defined campaigns, with every decision retained.

Combine paid and organic

Plan unpaid content and targeted paid campaigns together, with separate objectives and approved budgets.

Publish automatically

Once authorised, schedule organic content and activate approved paid campaigns through supported platforms.

Discovery to workspace

Start with a real conversation—not an empty content box.

A structured business discovery meeting can be recorded on a phone. The recording and prepared questions become a draft Business and Marketing Profile for expert review and business approval before any campaign begins.

Record discovery

Ask purposeful questions about the business, its market, customers, evidence and goals.

Build the profile

Turn the conversation into structured knowledge without treating AI output as approved fact.

Review together

Correct, strengthen and approve the profile so the client and social media professional share one understanding.

Open the workspace

Create the strategy, campaigns, approval schedule and communication flow from that agreed foundation.

Pre-approved continuity

A missed approval deadline does not have to leave the social channels silent.

The business can approve a separate library of evergreen continuity content in advance. If a weekly pack misses its agreed approval deadline, the workspace can use the next eligible approved item instead—without treating silence as approval.

Continuity remains controlled

Agree the fallback ruleThe business opts in and chooses where it can apply.

Approve the libraryEvery fallback post is reviewed, dated and approved in advance.

Protect continuityOnly eligible approved content is used when the deadline passes.

Retain controlEvery use is recorded and the business can pause the rule at any time.

A living business profile

One approved source for the thinking behind every campaign.

The profile gives the people responsible for social media the depth needed to create work that sounds credible, protects the brand and supports a clear commercial objective.

AudienceWho the business needs to reach and influence.

Offer and evidenceWhat is being promoted and why it should be believed.

Brand voiceHow the business should sound—and what it should avoid.

ObjectivesThe result each campaign is expected to support.

Organic and paidHow content and targeted promotion work together.

ControlsApprovals, restrictions, responsibilities and retained decisions.

Development preview

Turn social media into a controlled, scalable operation.

ScaleUpAI Social brings discovery, business knowledge, strategy, approval choices, paid and organic delivery, publishing continuity and measurement into one workflow—whether managing one business or many.